In the next 20 years it is predicted that:
  1. The next generation of health research will be patient led, enabled by self-monitoring technology (Nesta & NHS, 2015
  2. Gaming and virtual reality will be used to treat all kinds of illness (Nesta Trends, 2016)
  3. 23% of Britons have indicated that they would take pills instead of eating, if these pills don’t have a negative effect on their health (Nesta and Commresearch, 2016)
We worked with the community in Greenwich to understand the impact of these and other food, health and wellbeing trends on Greenwich, culminating in a community workshop where we challenged representatives from Local Government, nonprofits, the NHS, health insurers and other community members to articulate their vision for Greenwich 2050.